Thatmoonemojiguy 🌝 • 1m
How Cadbury Became India’s Chocolate King In a land of laddoos and barfis, how did a British chocolate brand win hearts? Cadbury entered India in 1948, planting sweet roots early. By setting up local factories, they made chocolates affordable and accessible. But it wasn’t just about taste Cadbury mastered emotions. With iconic ads like "Kuch Meetha Ho Jaaye", it linked chocolate to celebration, love, and joy. From Dairy Milk to 5 Star and Perk, it launched products that suited Indian tastes and pockets. Even when faced with a worm scandal in 2003, Cadbury didn’t crumble it rebuilt trust through improved packaging and honest ads. Today, under Mondelez, Cadbury holds over 60% of the market, making it more than a treat it's a tradition. Cadbury didn’t just sell chocolate; it sold happiness, one bite at a time. 🌝👑 follow for more ..
Thatmoonemojiguy 🌝 • 1m
Title: Cadbury’s Sweetest Trick: How They Win No Matter What You Feel Ever noticed how Cadbury has a chocolate for every emotion? That’s no accident it’s marketing genius. On Valentine’s Day, singles laugh along with quirky 5 Star ads, while couples
See MoreDigital Marketer (Me... • 1y
Hi Medial family 👋 Here is Cadbury dairy milk's🍫 (1/3) super successful Marketing Campaign 🌠 ..... Kiss Me close your eyes:🙈... You might have gifted or received a Cadbury Silk from your special someone🥰 - the young, innocent love and chocola
See MoreDigital Marketer (Me... • 1y
Hi Medial family 👋 Here is (2/3) super successful Marketing Campaign 🌠 of Cadbury dairy 🍫 ....Kuch Meetha Ho Jaaye....🥰 This campaign, which translates to “Let’s have something sweet”, became synonymous with celebrations in India. The campaign
See MoreDigital Marketer (Me... • 1y
Hi Medial family 👋 Here is Cadbury dairy milk's 🍫 (3/3) super successful Marketing Campaign 🌠 ....The Wrapper That Gives..... This was a social initiative that aimed to empower underprivileged children by providing them access to education. By
See MoreFounder & CEO at Bui... • 9m
How Cadbury Turned a Crisis into a Comeback: Lessons on Resilience & Comeback which every business owner can learn from. In 2003, a major crisis hit Cadbury when worms were found in Dairy Milk chocolate bars. The company said, what is our fault in
See MoreKeen Learner and Exp... • 1y
The global chocolate market is about $140 billion for comparison the global film market is about $136 billion. But wait do you know what is a chocolate? chocolate is made up of coco and according to Fssai it takes 2.5% coco concentration for a bar to
See MoreHey I am on Medial • 1y
How do we know all the nutrition facts on the one packet of a chocolate bar..?? Hello all, I'm doing a very little small home made chocolate buisness. How do I know all the nutrition facts about it and print it on a packaging like we see in all other
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