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Harsh Gupta

StealthĀ ā€¢Ā 10m

Hi Medial family šŸ‘‹ Here is Cadbury dairy milk's šŸ« (3/3) super successful Marketing Campaign šŸŒ  ....The Wrapper That Gives..... This was a social initiative that aimed to empower underprivileged children by providing them access to education. By clicking a picture of the chocolate wrappers, the customers could donate 1 GB of data to Pratham Education Foundation to make data available in rural schools. The results Anil Viswanathan, Senior Marketing, Mondelez India said, were - ā€œThrough this collaboration with Pratham, we were able to provide for the data requirements for one whole year for 120 schools in Maharashtra.ā€ ......... IMPACT šŸ‘€........ The campaign was a novel way of combining social responsibility and brand engagement. It helped Cadbury Dairy Milk strengthen its brand image and reputation as a caring and responsible brand that supports a good cause and enhances its emotional connection with the brand. Thank you for reading till here guys šŸ™Œ šŸŒ 

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Harsh Gupta

StealthĀ ā€¢Ā 10m

Hi Medial family šŸ‘‹ Here is Cadbury dairy milk'sšŸ« (1/3) super successful Marketing Campaign šŸŒ  ..... Kiss Me close your eyes:šŸ™ˆ... You might have gifted or received a Cadbury Silk from your special someonešŸ„° - the young, innocent love and chocola

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Anonymous

Cadbury 5ā­ doing marketing campaign against Cadbury Dairy Milk. Same Same But Different

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Harsh Gupta

StealthĀ ā€¢Ā 10m

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Raghvendra Jha

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Do you think, Schools have the potential to become the next prefferd stop for brand marketing, advertising, and brand collaboration??

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