Hi Medial family š Here is Cadbury dairy milk'sš« (1/3) super successful Marketing Campaign š ..... Kiss Me close your eyes:š... You might have gifted or received a Cadbury Silk from your special someoneš„° - the young, innocent love and chocolate to celebrate small occasions and Valentineās Day!š©āā¤ļøāšØ A segment of Cadburyās target audience includes young couplesš«, and Dairy Milk Silk created the āKiss Meā campaign to appeal to them. The campaign showcased how Cadbury Dairy Milk Silk can be the perfect way to say⨠āI LOVE YOUā without saying anything. It used the tagline āKISS ME CLOSE YOUR EYES MISS MEā with a catchy and memorable jingle that became a hit among the youth. .......IMPACT š........ The campaign helped Cadbury Dairy Milk Silk become a premium and indulgent chocolate brand that appealed to urban and aspirational consumers. It also increased the sales volume š¹and market shareš¹ of Cadbury Dairy Milk Silk, as well as enhanced its brand awareness and recall.š
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