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"Maha Kumbh Turns Maha Thirsty—Coca-Cola Pours in the Profits!" Coca-Cola India just turned the Maha Kumbh Mela into the Maha Cola Mela! With 180 million drinks served and 1,400 mobile stations, it wasn’t just a spiritual gathering—it was a fizzy f

In 1993, Coca-Cola re-entered India with a bang. Within 3 years, it acquired: Thums Up Limca Gold Spot Citra The goal? Control every bottle in your fridge, even if it wasn’t Coke. But there was one problem: They couldn’t go public in India. Until

Coca-Cola literally built a 250ft wide wall of Coke bottles at the Kumbh Mela recently And this is very smart marketing move. Let me explain why. See, Kumbh Mela is the world's largest gathering of human beings, where millions of people come togeth

Coca-Cola sells 2.1 billion drinks every day. Yet they: Don't make the drinks Don't own the factories Don't handle distribution Don't even bottle them Still worth >$280B. Here's their real business model👇: First, forget everything y

"Campa Cola: The Desi Challenger Taking on Coke & Pepsi!" Reliance Industries has shaken up India’s cola market by reviving Campa Cola, once a nostalgic favorite, now a powerful competitor to Coca-Cola and Pepsi. Here’s how it’s making waves: ✅ Dis

This Day, That Year (10th July) 1856: The OP inventor Nikola Tesla was born on 10th July, 1856. 1913: The world's highest recorded temperature of 56.7°C was measured at Greenland Ranch, Death Valley, California, USA. 1985: Coca-Cola announces it w

Welcome to OUT OF THE BOX MARKETING ! EP=26 (Coca-Cola) "Happiness Machine" Coke wanted to market their brand, but instead of going traditional, they took an alternative approach. They set up vending machines around college campuses. However, it

I was always curious why Coca-Cola doesn’t own its bottling infrastructure. They run a franchise bottling model- ⤷ It sells concentrate syrup to bottling partners, who handle manufacturing, packaging, logistics, and distribution. The parent compan