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VIJAY PANJWANI

Learning is a key to... • 21d

In 1993, Coca-Cola re-entered India with a bang. Within 3 years, it acquired: Thums Up Limca Gold Spot Citra The goal? Control every bottle in your fridge, even if it wasn’t Coke. But there was one problem: They couldn’t go public in India. Until now. Coca-Cola is planning one of India’s biggest FMCG IPOs. It’s a ₹9,000 crore power move, and here’s the story behind the Coca-Cola IPO Meet Hindustan Coca-Cola Beverages (HCCB), the bottling arm behind your drink. While Coke owns the brand globally, HCCB makes, packages, and distributes most of what you drink in India: Coca-Cola Thums Up Sprite Maaza Kinley Minute Maid But they’ve stayed in the shadows. So why go public now? Because the game is shifting. And Coke wants Indian money to fund Indian thirst.

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