🚀 Medial Secures Investment on Shark Tank India - Fueling the Future of Professional Social Networking. 🔥
Login

Back

Himanshu Dodani

Start now what you j... • 3m

"Campa Cola: The Desi Challenger Taking on Coke & Pepsi!" Reliance Industries has shaken up India’s cola market by reviving Campa Cola, once a nostalgic favorite, now a powerful competitor to Coca-Cola and Pepsi. Here’s how it’s making waves: ✅ Disruptive Pricing: Campa Cola is 50% cheaper than Coke & Pepsi (₹10 for 200 ml vs. ₹20 for 250 ml). ✅ Retailer Advantage: Higher margins for local shops mean more shelf space for Campa, hitting competitors where it hurts. ✅ Massive Distribution: Available across Reliance Fresh, Smart, and JioMart, reaching deep into cities and rural areas. ✅ Competitor Panic: Pepsi & Coke are being forced to rethink pricing, with Tata Consumer already reporting losses due to Campa's aggressive strategy. What's your thoughts , let me know in the comments.

2 Replies
12
Replies (2)

More like this

Recommendations from Medial

Image Description

Mridul Das

Introvert! • 3m

Campa Cola is destroying Coca cola and Pepsi. In just 18 months, it has crossed ₹1,000 crore in revenue. Pepsi 14700 cr Coca Cola 14200 cr Campa is giving 8% to the retail store where as others nearly 5%. This strategy is eating up Coca and Pepsi m

See More
1 Reply
1
13
Image Description
Image Description

Lone Wolf

Founder • 4m

After decades in hibernation, Campa Cola has made a triumphant return, and it's not just clinking glasses it's shaking up the entire soft drink industry! A Blast from the Past: Originally launched in 1977, Campa Cola was the toast of the town before

See More
3 Replies
2
15
Image Description
Image Description

SHIV DIXIT

CHAIRMAN - BITEX IND... • 1y

“ Campa Cola Re-lunch Analysis ” So guys we all know that Mukesh Ambani Bought Campa Cola in 22 crores from pure group and recently reliance group re Lunch Campa Cola in 3 flavours cola , orange and lemon. The carbonated beverages market segment

See More
10 Replies
4
27
Image Description
Image Description

Havish Gupta

Figuring Out • 1y

Do you think Reliance is often Overrated? Like Whenever Reliance enters a new Industry, everyone is like all the existing companies are gonna be dead. But that doesnt happen. For Eg. Campa Cola or OTT fight (Jio only Partnered with Disney).

13 Replies
9
Image Description
Image Description

LIKHITH

 • 

Medial • 8m

The Next Cola War! First and foremost, it is not fought with arms and violence.This war requires branding, marketing, and, most importantly, capital. Cola War 1 began in 1993 between Pepsi and Coca-Cola.Once again, history is repeating itself.This

See More
14 Replies
1
11

gray man

I'm just a normal gu... • 3m

After the telecom sector through JIO, Reliance Industries is once again shaking another business industry of the soft drink. With the revival of the Campa Cola brand, Reliance Consumer Products Ltd (RCPL) has also made its position in the sector. In

See More
Reply
15

gray man

I'm just a normal gu... • 3m

Reliance’s Campa Cola has achieved a major milestone, with sales of its Rs 10 PET bottle crossing Rs 1,000 crore in just 18 months. This rapid growth highlights the brand’s successful re-entry into the Indian soft drink market, driven by aggressive p

See More
Reply
9

Download the medial app to read full posts, comements and news.