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How a pizza box helped save Domino’s in India🍕 In 2023, Domino’s was in hot water. Profits dropped by nearly 70%, inflation was squeezing margins, and customers were losing interest. The solution? A surprisingly simple one: rethink the box. They s

A examination of Indian startup first public offerings As the country's entrepreneurial ecosystem matures and becomes more globally competitive, Indian startup IPOs have become a crucial component of the country's capital markets. In order to give i

🤯Flipkart's Entry into Astrology -- Acquisition Plans: Flipkart is looking to acquire InstaAstro, a startup focused on astrology and spiritual services, for an estimated $18 to $25 million. -- Rebranding: InstaAstro may be rebranded as "Sukh" after

Game Changing Growths of India [ PART 1 ] In 2014, an e-commerce website called Bundl was rebranded as "SWIGGY" to enter the food delivery market and in August 2014. In 2015, Swiggy recieved $2 million investment from Accel and SAIF Partners with a

You're looking at one of the youngest self-made billionaires ever. While Nike, Adidas & Reebok spent millions on outdated marketing... He built a $1.4 Billion empire using methods they wouldn't dream of. The Gymshark blueprint to blowing up any bu

Welcome to OUT OF THE BOX MARKETING! EP=19 (Adidas) 32% of women worldwide do not feel comfortable swimming in public pools. Nearly 90% of Middle Eastern women avoid swimming in public pools because they are afraid that people might make fun of them

Decode Decisions 🧩 | Zepto – Part 1 Zepto delivers groceries in under 10 minutes. That’s the whole bet. Founded in 2021 by Aadit Palicha and Kaivalya Vohra, the idea came from a failed experiment, KiranaKart, where they noticed something uncomfort

Yahoo - was founded in 1994 by Jerry Yang and David Filo two graduate students but he's the thing Yahoo was never meant to be a business these two graduates just listed their favourite website in a directory and published it in the internet. Because

Welcome to OUT OF THE BOX MARKETING! EP= 31 (KFC) "FCK" In 2018,KFC faced a supply chain crisis of chickens in U.K which made them stop their operations. Obviously what would KFC serve without chickens? 😭 So instead of a Boring usual corporate a

Built for Students. Breaking Without Marketing. I was 18 when I hit my breaking point. Every tool I used to study felt outdated — bloated, boring, disconnected from how I actually think and learn. So I built one. It started as a scrappy experiment