Product-Market Fit: When Your Startup Stops Chasing and Starts Leading Customers pull, you don’t push – Demand grows organically when PMF is real. Your users become your sales force – Advocacy replaces advertising. Retention isn’t just staying, it’s growing – Power users emerge, usage deepens. Sales cycles shrink, deals close faster – Confidence in your product skyrockets. Support questions evolve – From “how does this work?” to “how can I do more?” Competitors validate you by copying – Your solution becomes the industry standard. Clarity replaces chaos – Internal debates fade, decisions get sharper. PMF is a spectrum, not a milestone – You can lose it if you don’t nurture it. When you truly hit PMF, the market doesn’t just accept your product—it demands it. Inspired by insights from Burak Büyükdemir and real startup success stories. 🚀
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