Back

How did Pulse become a 350 CR brand with NO marketing? 1. In 2015, DS Group, known for Rajnigandha and Pass Pass, saw an opportunity in India’s ₹8,000 crore candy market. Instead of another sweet candy, they launched Pulse, a tangy raw mango candy

See More
Anonymous

Anonymous 2

Hey I am on Medial • 3m

People don’t realize how much power retailers have in India. DS Group got retailers on board first. They hyped it up, controlled supply, and created the illusion of exclusivity. It’s like when Apple makes their iPhones "out of stock" to increase demand.

1 replies2 likes
Replies (1)

More like this

Recommendations from Medial

Image Description

Mahendra Lochhab

Content creator • 1y

Apple has assembled iPhones worth $14 billion in India in the fiscal year 2024. Apple assembles 14% of its iPhones in India, which means 1 out of every 7 iPhones is assembled in India. Foxconn owns 67% of the iPhones assembled in India, Pegatron

See More
1 replies8 likes
1
Image Description
Image Description

Ishant Gupta

Cyber Secuirty Stude... • 1y

Apple has long cultivated a brand image of exclusivity not only in India but every where, also it's innovation and premium quality is mind blowing. Their sleek designs, user-friendly operating system, and focus on integration have attracted a loyal

See More
2 replies9 likes

Ansh Kadam

Founder & CEO at Bui... • 8m

How Apple Commands Premium Prices Without Always Topping Sales Charts Here's a breakdown of their strategy: 1) Branding Magic: Apple's branding is unparalleled. They've crafted a perception of luxury, innovation, and exclusivity that resonates de

See More
0 replies6 likes

The Hustler

Become the 1% • 9d

“iTariff Trouble: Trump Tells Apple to ‘Build in the USA or Pay the Price!’” Well, well, well… it looks like Donald Trump just gave Apple a not-so-sweet slice of the tariff pie! A 25% import tariff on iPhones not made in the US? That’s like telling

See More
0 replies5 likes
Image Description
Image Description

Aditya Arora

 • 

Faad Network • 3m

How did Pulse become a 350 CR brand with NO marketing? 1. In 2015, DS Group, known for Rajnigandha and Pass Pass, saw an opportunity in India’s ₹8,000 crore candy market. Instead of another sweet candy, they launched Pulse, a tangy raw mango candy

See More
8 replies42 likes
26

Atif

Marketing/Tech/Resea... • 7d

Even With 25% Tariff, 'Made in India' iPhones Will Still Be Cheaper in the US report from the Global Trade Research Initiative (GTRI) reveals that even if the US imposes a 25% import tariff on iPhones made in India, the total production cost would s

See More
0 replies3 likes
Image Description
Image Description

Mridul Das

Introvert! • 1m

BIG WIN for India! Apple CEO Tim Cook just announced that most iPhones sold in the U.S. from Q3 will be MADE IN INDIA.🚀 Yes, you read that right—India is becoming Apple’s iPhone factory for the world’s biggest market. Here’s why this is a game-cha

See More
0 replies20 likes
3
Image Description
Image Description

Kimiko

Startups | AI | info... • 2d

Indian Smartphone Market: Shifts & Forecast * Current Leader: Vivo leads (Q4 2024/Q1 2025). * Past: Xiaomi held 28% five years ago, now around 12-13%. * Growth: Apple (part of "others") significantly gained, breaking into top 5 by volume in Q4

See More
2 replies7 likes

Nawal

Entrepreneur | Build... • 1m

Apple has 2 choices 🔥 Move iPhone production to the U.S. Or keep it in China and pay the price. 350,000 workers assemble iPhones in Zhengzhou, China Labor cost: ~$5/hour U.S. labor cost: ~$35/hour Result? Shifting production to the U.S. could i

See More
0 replies5 likes

Muttu Havalagi

🎥-🎵-🏏-⚽ "Finding ... • 9m

Tech News 1)Telegram messaging app CEO Durov arrested in France. 2)Meta says Iranian group tried to target Trump, Biden officials' WhatsApp accounts. 3)Meta, Spotify CEOs take aim at European AI regulations. 4)Microsoft to host cybersecurity summit a

See More
0 replies3 likes

Download the medial app to read full posts, comements and news.