How did Pulse become a 350 CR brand with NO marketing?
1. In 2015, DS Group, known for Rajnigandha and Pass Pass, saw an opportunity in Indiaโs โน8,000 crore candy market. Instead of another sweet candy, they launched Pulse, a tangy raw mango candy
This is the major reason for success, they had already built their network. That in addition to a local Indian twist to traditional candies, makes it a killer product
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๐๐๐๐๐๐จ๐๐ช๐ค ๐๐ฃ๐ ๐ ๐๐ข๐ฆ๐๐ ๐พ๐๐๐'๐ค ๐๐๐ฃ๐๐๐ฅ๐๐๐:-
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๐ฅ๐ฒ๐ถ๐ฑ ๐๐ผ๐ณ๐ณ๐บ๐ฎ๐ป ๐ผ๐ป ๐ช๐ต๐ ๐ฌ๐ผ๐๐ฟ ๐ก๐ฒ๐๐๐ผ๐ฟ๐ธ ๐ถ๐ ๐ฌ๐ผ๐๐ฟ ๐๐ฟ๐ฒ๐ฎ๐๐ฒ๐๐ ๐๐๐๐ฒ๐
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