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Shruti
Student • 10m
📱 How Truecaller Became a Global Success Truecaller transformed the way people handle phone calls & avoid spams 1️⃣ Solving a Common Problem Before Truecaller, identifying unknown callers was a hassle. Offered a solution by helping users screen calls and avoid spam. 2️⃣ Viral Growth Through Referrals: Truecaller grew quickly by using a viral loop — users shared the app with friends to expand the database of phone numbers. ✅ The more people used it,the more valuable it became. 3️⃣Truecaller built a vast network by allowing users to voluntarily share contacts, creating a huge database of numbers globally. 💡 Crowdsourcing data can improve accuracy and increase engagement. 4️⃣ Localized:They adapted to different markets,especially in regions like India, where spam calls were a major issue, by offering features like caller ID in local languages. 5️⃣Partnerships Collaborating with phone manufacturers to have the app pre-installed on devices significantly boosted Truecaller's reach.
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