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Ansh Kadam

Stealth • 1m

How Apple Commands Premium Prices Without Always Topping Sales Charts Here's a breakdown of their strategy: 1) Branding Magic: Apple's branding is unparalleled. They've crafted a perception of luxury, innovation, and exclusivity that resonates deeply with consumers. It's not just about the product; it's about the experience and the lifestyle associated with owning an Apple device. 2) Supply Chain Savvy: Apple's mastery of supply chain management is a key factor. They negotiate favorable terms with suppliers, ensuring they source materials at competitive prices. This allows them to build high-quality products while maintaining healthy profit margins. 3) Strategic Distribution: Apple's distribution channels are carefully curated. They have a strong network of authorized retailers and their own Apple Stores, which help them control the customer experience and maintain premium pricing. Share the value with someone who may need it.

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