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Fritz Cola is a small German brand stands out against Coca-Cola The cola market is ruled by big names like Coca-Cola, but German brand Fritz Cola has found a way to compete by being different Fritz Cola uses natural ingredients and offering a uniqu

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Anonymous

Anonymous 2

Hey I am on Medial • 2m

Tired of these oversimplified 'success stories.' Yes, Fritz Cola found a niche, but they're still tiny compared to Coke. Their annual revenue is what Coca-Cola makes in a few hours. The real lesson isn't about competing with giants - it's about not competing at all and finding your own space. They succeeded by explicitly NOT trying to be the next Coca-Cola.

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