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The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her

How to dominate a crowded segment ⁉️ Let's take the example of the Energy Drinks Market in India. This market was premium, with prices higher than your parents expectations with you. And in such a premium market, the cost of making the product is us

Your business targets middle-class consumers who want premium-quality vegetables and fruits but at reasonable prices, giving them an upper-class shopping experience without extra costs. 1. Premium Experience at an Affordable Price - Offer high-qu

How important is a problem statement? If you can deliver a better product than the competition ,if it's quicker delivery or cheaper prices. Will it be a issue if there is not a huge problem? For example in the fashion industry if delivery speed is n

Have studied about Monetary Policy in short and it's effect. The monetary policy is a tool through which the Reserve Bank of India (RBI) controls the money supply by controlling the interest rates. RBI is India’s central bank. While setting the int

The Psychology of Pricing: How to Set Prices That Sell Pricing isn’t just about numbers; it’s about psychology. Understanding how people think can help you set prices that not only attract but also convert. Here’s how: 1. The Power of “9”: Ever wonde

Come-on guys let's learn about the PRICING today ! Price of a product is the amount which a buyer is willing to pay & seller is willing to charge/sell for the product. Price of the product may also determine the success of the product at some exten

Did you ever notice that Blinkit & Zepto show different prices on Android vs. iOS? It’s not a glitch though, its dynamic pricing at play! But whyis it happening? ✅Brands tweak prices based on user behavior,  ✅  They pay commission to the App Store

“Plane Ticket in cost of a Train Ticket” Disruption Dairies #3 Deccan Airlines was founded by Captain G.R. Gopinath in 2003 as India’s first low cost Airline with a plan of offering plane ticket in a train ticket cost. To keep the operating costs

BCG Matrix: Concept 2: Cash Cow Key Characteristics of Cash Cows: High Market Share: These products or businesses dominate their sector. Low Growth: The market is stable or growing slowly. Low Investment Needs: They require minimal investment t