Back
Jaswanth Jegan
Founder-Hexpertify.c... • 12m
“Plane Ticket in cost of a Train Ticket” Disruption Dairies #3 Deccan Airlines was founded by Captain G.R. Gopinath in 2003 as India’s first low cost Airline with a plan of offering plane ticket in a train ticket cost. To keep the operating costs low they implemented many strategies like Operating a single type of aircraft to simplify maintenance and training,Eliminating complimentary meals&in-flight entertainment and Bypassing travel agents which also Forced other airlines to reduce prices to sustain. Deccan Airlines introduced dynamic pricing, where ticket prices varies based on demand and booking time sometimes as low as ₹1 .Despite its success in disrupting air travel the airline faced significant financial challenges hence Deccan Airline was acquired by Kingfisher Airlines in 2007. Deccan Airlines not only revolutionized the Indian airline sector but also inspired the launch of several other low-cost airlines such as SpiceJet and IndiGo.
Replies (25)
More like this
Recommendations from Medial
Jaswanth Jegan
Founder-Hexpertify.c... • 1y
“India's Airline Marketing War” Marketing Face off #4 Jet Airways vs Kingfisher vs GoAir In 2007 after Jet Airways got a makeover from a crisis it put up a Billboard saying "We have changed" Their Rival Kingfisher Airlines put up a Billboard ab
See More
TREND talks
History always repea... • 6m
🇮🇳 More than 13,000 trains 🚃 run daily in India, but 1 train is completely FREE for its passengers for the last 75 years! This train allows all its passengers to travel without a ticket 👏 It is the Bakra-Nangal Train covering 13km from Bhakra(HP
See More
Jaswanth Jegan
Founder-Hexpertify.c... • 1y
This is more than a takeover for Tata Group Bankruptcy to Billions #7 Tata's Air India Story Air India was founded by J.R.D. Tata in 1932 as Tata Airlines.In 1948 Indian govt acquired 49 percent stake and renamed it as Air India.Air India expanded
See More
Download the medial app to read full posts, comements and news.