Struggling celebrity brands: Virat Kohli's WROGN: Revenue dropped from 344.3 crore to ₹243.75 crore in FY24. Deepika Padukone's 82°E: Reported a loss of ₹25.1 crore with Revenue of ₹22.82 crore in first nine months of FY24. Salman Khan: Being Human Struggling due to market oversaturation, also diluted brand focus. Shahid Kapoor's Skult: Failed to differentiate in athleisure market. Anushka Sharma: Nush Failing to make market impact.
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