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we don't evaluate things in isolation-we judge value by comparison rather than by an absolute standard. Why Does This Happen? 1. Relativity Bias - We compare options rather than assessing their true worth. A 1000 pen might seem expensive, but if pl

🧠 The Anchoring Effect: Why First Impressions Control Everything Everyone's trying to go viral. Let's talk about why your first 3 seconds matter more than your last 30. The Anchoring Problem In 1974, psychologists Kahneman and Tversky discovered s

Have you ever use or noticed the CONTRAST EFFECT in the market. It's a psychological phenomenon used in marketing and sales strategies to influence consumer behavior, occurs when the perception of product is influenced by the comparison to something

Problem Statement Despite the increasing prevalence of mental health issues, access to quality psychological care remains limited due to factors such as geographical constraints, social stigma, and financial barriers. Traditional therapy often involv

💻 The first Soviet laptop. Elektronika MS 1504 — the first Soviet laptop, was produced from 1991 to 1994. 👉 Priced at around 3-4 average monthly salaries, it was quite a luxury for its time.

This is the Dunning Kruger Effect. A psychological phenomenon described as when we tend to get knowledge and start learning in a particular field, our confidence skyrockets at first but gradually self-doubt arises and then if you stick with it, you

Born from a vision to empower content creators worldwide, our mission is to bridge the gap between the creators and brands, making collaborations seamless and digital with more options to monetize the content. #InfluencerMarketing #StartupIndia #con

🌟 Exciting News! 🌟 Today, I’m exploring the possibility of partnering with Google or ChatGPT to take our healthcare platform to the next level. Imagine integrating advanced AI capabilities into our app to enhance patient care, streamline operation

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her

Imagine you’re buying pizza for your friends, and you’re faced with these options: Small: 4 slices for ₹100 Medium: 8 slices for ₹200 Large: 12 slices for ₹260 (with extra cheese!) Now, let’s rule out the Small pizza—it’s obviously not enough for a