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“Loss Aversion: The Psychology Behind Why We Buy” Loss aversion is a psychological principle from behavioral economics that says people feel the pain of loss twice as strongly as the pleasure of a gain. Smart businesses use this by framing offers in

The Psychology of Customer Experience Loss Aversion in CX People hate losing something more than they love gaining something. If your CX feels like effort, they’re losing time, energy, or sanity. What are you doing to eliminate loss from your exp

People buy for 2 reasons: Desire for gain Fear of loss But fear is 2.5x more powerful. Don’t just show how good life gets with your product Make them feel what they’ll lose if they don’t act. Fear drives action. Use it wisely.

5 brands using fear marketing strategies Ref.-https://medial.app/post/678e66b03b7d36059c8b780a Fear sells. Brands that understand human psychology use fear marketing to trigger urgency, FOMO, or loss aversion. Here are five brands doing it brillian

I have a destination wedding fireworks company my instagram followers decreasing day by day what should I do to Increase Engagement and gain followers

People buy for 2 reasons: to gain or to avoid loss. You can pitch benefits all day they’ll still hesitate. But say “Only 1 left” or “Price goes up tonight” and they act. Logic informs. Urgency converts. That’s how you close the sale. Every time.

Someone suggest me some really good books to read ( avoid generic suggestions, you know which ones they are). My fields of interests are business, psychology, anthropology, evolutionary biology/psychology, finance, astronomy, history.

How these sharks can invest so much in so many businesses?? They do not get exit early, their companies are running in loss and they have to use money in their business too? How are they having money to invest in other businesses? What is actually h

Behavioral Finance examines how emotions and biases affect financial decisions, leading to irrational behavior. Unlike traditional finance, it acknowledges that people often make decisions influenced by psychology. Key points include: 1. Loss Avers

Here is the situation.. A client is disappointed with the recent marketing campaign results and feels their brand did not gain enough visibility and engagement. They express frustration and consider ending the contract. How do you respond to addres