🚀 Medial just raised $500k in Pre-Series A. Tap to read the announcement. 🎉
Login

Back to feeds

Mr Z

 • 

Medial • 2m

Duolingo is the greatest education company in the world. Not because they've had 800 MILLION downloads or make $500M in revenue per year. But because they've cracked the secret Gen Z Attention Code. Every founder should learn & apply their tricks : In 2024, Duolingo isn't just an app. It's a cultural phenomenon. But 12 years ago? It was just a crazy idea from a professor who wanted to help people like him. Luis von Ahn had a radical idea: Make premium language education available to everyone. For free. Over the next decade, Duolingo would perfect 3 marketing techniques so powerful that other companies still can't compete: 1. The Streak System Duolingo created the most addictive education tool ever made. 2. The "Unhinged" Mascot Strategy Their owl mascot started appearing in viral TikToks, "stalking" users who missed lessons. 3. Data-Driven Psychology Duolingo runs over 100 A/B tests simultaneously. Their personalized notification system boosted retention by 15%.

22 replies24 likes
7
Replies (22)

More like this

Recommendations from Medial

Image Description
Image Description

Hiral Jain

Stealth • 7m

Hey there everyone! I recently stumbled upon an inspiring TEDx talk by Luis Von Ahn, the founder of the popular language-learning app, Duolingo. Did you know that he comes from a humble background in Guatemala and was raised by a single mother? Des

See More
5 replies13 likes
Image Description
Image Description

Havish Gupta

Stealth • 6m

Is Education System a Big Problem?

12 replies19 likes
Image Description
Image Description

Jash Bohare

Stealth • 8m

What are the pros and cons of Indian education system compared to USA or foreign education system??

2 replies5 likes
Image Description

Param Suthar

Stealth • 5m

In India, students blaming education system with the name of "INDIAN EDUCATION SYSTEM". but wait, Is this really "INDIAN". It's a British. If our own education system will be implemented then we might not see the problems which we seeing today. The r

See More
1 replies5 likes
Image Description
Image Description

Aakash

Stealth • 26d

Education system is producing donkeys, they want to run for same thing where someone doing they are not looking for their ability. I want to change the thinking of society to do on their own for that they have to understand their ability. I have idea

See More
4 replies5 likes
Image Description
Image Description

New search

Stealth • 7m

Is our education system a trap, if yes then what are solutions for it???

7 replies6 likes
3

Anmol Goel

Stealth • 5m

0 replies3 likes

Kalpit Bhilala

Stealth • 8d

the area i live in Its education system is very weak, it can be a good business if you get the same facility.

0 replies2 likes
Image Description
Image Description

Vrushali

Stealth • 7m

To develop a complete mind: study the science of art. Learn how to see. Realize that everything is connects the everything else. Everybody is a genius. But if you judge a fish by a ability to climb a tree, it will live it's entire life believing that

See More
9 replies8 likes

Jagan raj

Stealth • 20d

Education: A Gateway to Success or a Money-Making Scam? 🤔 There’s always a debate about our current education system: 📚 Some say education is a blessing, empowering minds. 💸 Others say that it’s a scam, turned into a business. What’s your take?

See More
0 replies6 likes
1

Download the medial app to read full posts, comements and news.