Hey I am on Medial • 8m
“We should not sell the product rather sell the emotions behind it…” What are your thoughts on this?
• Business developme... • 3m
• Brands don’t sell products; they sell emotions. • Your brand is not what you say it is—it’s what they feel it is. • Customers don’t buy products; they buy better versions of themselves. • People remember stories, not features. • Price gets you cus
See MoreDesigning Brands & B... • 1y
WHAT IS A BRAND? A brand is something people feel about a product or a company. It is not the logo of your brand, it is not the color, it is not the identity, it is not the product. It’s the emotion that your business puts in your customer’s mind. So
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