Designing Brands & B... • 1y
WHAT IS A BRAND? A brand is something people feel about a product or a company. It is not the logo of your brand, it is not the color, it is not the identity, it is not the product. It’s the emotion that your business puts in your customer’s mind. So, brand is not what you think as a business owner, but what your customers think & feel about your business. Nowadays people have too many choices in everything. If they search for a product on Google all the social media will overfeed them with the same products. Maybe you have noticed the same in your social media too. Most of them have similar features to your product. Then why should they buy from you? They will just say, “Ehh! The same product is available for 10 dollars cheaper, I would rather buy that one.” So, how can you make your product different? Here is where the brand comes in place. We need to build a good story & build trust among our target audience so that they buy from us even if we charge more than our competitors.
• Business developme... • 3m
• Brands don’t sell products; they sell emotions. • Your brand is not what you say it is—it’s what they feel it is. • Customers don’t buy products; they buy better versions of themselves. • People remember stories, not features. • Price gets you cus
See MoreHey I am on Medial • 1y
Can you mention Problems you face while shopping clothes. I like to buy certain clothes example I like wearing oxford shirts Or Giza cotton shirts. Suppose I bought it from certain brand and loved it but if I want to buy the same Kind of shirt again
See MoreStartup Energy • 17d
The customer doesn’t care whether your product is “AI-Powered” or not. But what they do care about is if your product can solve the problem they have and help them achieve the result they want. Nothing else matters if your product can help them accom
See MoreThatmoonemojiguy 🌝 • 2m
When a Brand Name Becomes the Language You don’t search, you Google. You don’t buy adhesive, you grab Fevicol. You don’t ask for toothpaste, you ask for Colgate — even if it’s not Colgate. This is what marketers dream of: Becoming the noun. The act
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