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Only a well-funded LinkedIn campaign could convince people to put Xiaomi and Apple in the same league-because let's be real, brand perception doesn't change overnight. It's fascinating how strategic marketing can shape narratives, making a budget-fr

Can you define a brand in just one or two words? Let’s put it to the test! The best brands own a single, powerful word in our minds. Think about it: Volvo - SAFE Disney - MAGICAL Now, let’s put this to the test👇 Drop name of your favorite brand b

When a Brand Name Becomes the Language You don’t search, you Google. You don’t buy adhesive, you grab Fevicol. You don’t ask for toothpaste, you ask for Colgate — even if it’s not Colgate. This is what marketers dream of: Becoming the noun. The act

Everyone talks about the raise. Very few talk about what hits after the wire lands. It’s not champagne.
It’s speed.
It’s pressure.
It’s silence. Suddenly the product you loved building.. turns into a number game. Suddenly you're building to justif

Guys, I’ve been to Europe, and life there felt so easy and balanced. People value experiences over material things, and there’s a real focus on living well—public transport works, healthcare is accessible, and work-life balance is actually a thing.

It’s not just about being better, it’s about being different where it matters most.

Branding is not just for actors or actresses; it is for everyone. This means you are also a brand. A brand represents the experiences of different users over time, creating value and impacting millions of people. Some people might have a bad expe

I used to think it was all about the product. Make something great, and people will come. But I’ve learned that brand perception often matters more than the product itself. How people see your brand influences their buying decisions more than we

Trust in Brands vs. Specialization: - In India, a successful brand crossing into new markets carries our trust. • We buy into their legacy, not just products. - In the US, it’s about niche expertise. • Tesla is trusted for EVs, but a Tesla phone

A real brand is an experience, a journey—here’s what truly defines it: 📌 Emotional Connection: Your brand is the feelings you evoke, the bonds you create. It's about resonating deeply with your audience. 📌Memorable Experiences: It’s not just abou