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Bhagya Panchal

Marketing Strategist | MICA’24 x upGrad | MIT'23

Ahmedabad, Gujarat
Joined 05 September 2024
8 Followers
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Summary

My background includes a variety of marketing roles, from freelancing to working with agencies and MNCs. Over the past four years, I've worked with b... Read More

Skills

Marketing
Sales
Branding

Experiences

5 years 1 month
  1. Self Employed
    Self Employed
    Sep 2020 - Current
    Marketing Strategist
    I help businesses and individuals with marketing and sales strategies that: → Establish trust = Drive up sales → Attract ideal customers = Generate more leads → Engage and nurture a loyal audience = Encourage more conversations Results Achieved✨ → Reached a milestone of 1 million impressions for a client → Generated 20,000 leads for an EdTech Company → Achieved a 220% ROI on marketing campaigns → Increased conversion rates from 2% to 15% → Grew follower count by 220% and impressions by 2,741.7%
  2. Digital Falafel
    Digital Falafel
    Feb 2024 - May 2024
    Account Executive
    → Managed client social media accounts, ensuring timely content deployment and consistent brand voice → Developed and implemented comprehensive content calendars and strategies to drive engagement → Utilized video editing and graphic design skills to enhance visual content and brand storytelling → Provided data-driven insights through detailed social media analytics reports
  3. Currently
    Currently
    Dec 2023 - Jan 2024
    Marketing Executive
    → Assisted in executing marketing campaigns → Gained hands-on experience with application functionality and customer support operations → Collaborated with teams to implement user growth and retention strategies Key Takeaways: → Gained insight into startup ecosystems and operations in Ahmedabad → Developed understanding of user lifecycle stages: acquisition, onboarding, and retention for social media applications Note: I had to leave the internship early due to personal reasons.
  4. Bizgurukul
    Bizgurukul
    May 2020 - Oct 2022
    Affiliate Marketer
    → Generated 20,000+ leads through strategic marketing. → Achieved 220% ROI on marketing campaigns, exceeding industry benchmarks. → Successfully increased average conversion ratio from 2% to 15%. ✨ Industry Recognition: → Ranked among the Top 50 Affiliates in India in 2022 → Earned the Bizgurukul Warrior badge. → Worked closely with the Chief Marketing Officer (CMO) to drive business growth and develop innovative marketing strategies.
  5. Tutoraj
    Tutoraj
    Dec 2020 - Dec 2020
    Marketing Intern (Sales)
    → Successfully generated leads for workshops through targeted outreach → Excelled in cold calling and conversion, driving sales growth → Crafted engaging brand experiences and user onboarding journeys to drive customer satisfaction

Education

  1. mitadtuniversity
    mitadtuniversity
    Jan 2020 - Jan 2023
    Bachelor of Business Administration - BBA
    International Business

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