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I used to think good UI sells apps Then I learned it’s good emotions that sell What’s the emotion behind your product ?

The First Emotional Brands Before branding was about feelings… it was about features. But in the early 1900s, some brands flipped the script. Coca-Cola stopped selling “refreshment.” They sold happiness in a bottle. Hallmark didn’t just sell card

If you building B2B, just find one major client and start sawing the product according to their request I spent a year sawing incomprehensible features, went to sell small b2b, then fucked up, found the most famous player on the market,sold the pro

“Start With Feelings: Emotional Entry Points That Sell Without Selling” People don’t buy features—they respond to feelings. Emotional entry point design starts with a relatable emotion, not facts. It pulls users in by making them feel seen. Think:

This can only happen in Indian startup space. When you cannot find the problem, you create a problem.

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Started with a simple idea at a hackathon. Now building a real product in the wellness-tech space. Focused on creating value through personalization, data, and a user-first approach. Currently validating use cases and talking to early users and B2B p

Nike doesn’t sell shoes. They sell victory. That’s why “Just Do It” works —it speaks to the hero, not the product.