How to Make People Want Your Product by Refusing to Sell It ?
In 2007 (My Birth Year), a new luxury brand took a bold approach that seemed counterintuitive—they refused to sell their product to just anyone. Enter Supreme, the streetwear brand that
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Anonymous 4
Hey I am on Medial • 6m
OnePlus nailed this. First, they build up insane hype, then they make you wait or jump through hoops. The end result? People act like they’ve won the lottery when they finally get it.
Hello everyone. I've spent the last 18 months working on Generative AI, and I've learned a thing or two about building effective chatbots. My own chatbot has been used by thousands of people, and I've also created AI agents for businesses.
But here's
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3 replies3 likes
LIKHITH
On ne sait Jamais ! • 11m
HEY GUYS!
OUT THE BOX MARKETING (Mcdonald's)
EP-2
Wait for MOYE MOYE Movement in the end.
Los Angeles hosted the 1984 Olympics.
So, McDonald's thought of establishing a contest on this event.
They launched a marketing plan in which customers wou
From Farmers’ Markets to a $1.95B Exit: The Poppi Story
In 2015, Allison & Stephen Ellsworth weren’t chasing billions—they were solving a gut health problem. Their homemade prebiotic soda started at local farmers’ markets, and in 2018, a Shark Tank
𝗛𝗼𝘄 𝘁𝗼 𝗦𝗽𝗼𝘁 𝗙𝗮𝗸𝗲 𝗙𝗼𝘂𝗻𝗱𝗲𝗿𝘀 – 𝗠𝗮𝗿𝗰 𝗔𝗻𝗱𝗿𝗲𝗲𝘀𝘀𝗲𝗻’𝘀 𝗦𝗶𝗺𝗽𝗹𝗲 𝗧𝗲𝘀𝘁
Not every founder is real. Some chase 𝐬𝐭𝐚𝐭𝐮𝐬, 𝐧𝐨𝐭 𝐬𝐮𝐜𝐜𝐞𝐬𝐬.
Marc Andreessen has seen this for decades.
When tech is booming, ma
VISA isn't a credit card company.
They're the world's most profitable middleman:
No credit risk
No bank ownership
Just a 2.5% toll on $15.5T in yearly spending
Here's their perfect business :
1. Let these numbers melt your brain:
14T+ processed
How Dropbox Engineered Its Explosive Growth
Dropbox didn’t just grow—it skyrocketed. From a small startup to a billion-dollar company, they used smart, scalable, and cost-effective growth strategies. No crazy ad budgets, just high-leverage tactics t
In 2012, Google faced a dilemma.
They were falling behind in cloud computing while Amazon Web Services (AWS) was quickly becoming the go-to platform for developers.
Google could’ve stuck with their core business—search and advertising—but they saw
Apple’s All-Time Viral Marketing Campaigns—Lessons in Branding Domination
Apple doesn’t do marketing. Apple creates movements. Every ad, every product launch, every campaign—designed to make you feel, think, and want. If you’re serious about marketi
Catalyst Series: Day 3 – Who Do You Admire?
Who Do You Look Up To?
Let me tell you something most people don’t realize: success leaves clues. The ones who’ve already made it, the ones dominating their field—they’ve set the blueprint. So instead of
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2 replies11 likes
PRATHAM
Experimenting On lea... • 1m
Zepto pulled off a genius marketing stunt that had the internet buzzing. They posted a teaser showing a covered car with the Zepto logo, making everyone think they were about to sell cars in under 10 minutes. But that wasn’t the case.
Here’s what ac