Hey I am on Medial • 11m
A single rupee and its surprisingly large ripple effect in sensitive markets Zomato's decision to increase the platform fee by just ₹1 from ₹5 to ₹6 per order-has sparked considerable debate, underscoring the price sensitivity of the Indian market. This minor adjustment has led to significant discussions on social media, reflecting broader concerns over rising costs in the food delivery sector. Beyond the platform fee, restaurants are burdened with up to 30% commissions, delivery fees, GST, and other charges. For a typical ₹200 order, these accumulating costs pose a challenge for both consumers and restaurant partners. Despite its modest size, the increase serves as a critical reminder: even small changes can deeply influence consumer perception and loyalty in a market where every rupee counts. Are you still ordering from swiggy/zomato?
Entrepreneur | ui&ux... • 1y
Food delivery platform Zomato has increased its platform fee for customers by 25% to Rs 5 per order, effective April 20. The fee increase, applicable in key markets including Delhi, Bengaluru, Mumbai, and Hyderabad, is expected to boost the company's
See MoreMechanical Engineer • 1y
Zomato hikes platform fee for users; pauses these deliveries Zomato hikes platform fee for users; pauses these deliveries Zomato increased platform fee to Rs 5/order in major cities, aiming to enhance earnings. Swiggy charges Rs 5, with some users f
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AMIGOS ESPORTS • 1y
Ordered something on Zomato and I received a coupon of some skin care product. I thought of checking it. It showed 1 rupee only. When I was placing the order the delivery charge showed 198 rupees. The product was a facewash skin toner. 198 rupees fo
See MoreHonorary Mentions - ... • 1y
Bad News: Rupee falls to record low 83.60/$ Here are negative impacts of falling Rupee: 1) Increased Costs for Imports: Many Indian businesses rely on imported goods and raw materials. A weaker rupee means they will have to pay more for these impor
See MoreHey I am on Medial • 8m
Zomato’s platform fee hike to ₹10 reflects rising operational costs and the need for sustainable revenue models in a competitive market. While ₹10 may seem small, it could affect frequent users. Zomato must justify this increase by improving delivery
See MoreOn the way to build ... • 1m
Deepinder Goyal’s Zomato has introduced a 'long distance service fee' for orders placed from restaurants located beyond 4 km, the Economic Times has reported. As per the new pricing structure, customers will be charged Rs 15 by the online food deli
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