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Yash Satyajit

Content Writer, Web ... • 4m

Zomato’s platform fee hike to ₹10 reflects rising operational costs and the need for sustainable revenue models in a competitive market. While ₹10 may seem small, it could affect frequent users. Zomato must justify this increase by improving delivery times, food safety, or supporting delivery partners. As the platform economy matures, companies like Zomato are seeking profitability after rapid growth during the pandemic. To avoid alienating its loyal base, Zomato must ensure transparency and deliver added value to maintain trust and market standing.

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