FreshToHome, a leading D2C brand in the fresh meat and seafood space, has achieved remarkable global success, more than doubling its revenue in just 2 years and reaching an Annual Recurring Revenue (ARR) of ₹1,300 Cr in March 2023. Notably, 12% of th
Positioning
Positioning defines how a brand is perceived in the minds of customers. Key strategies:
1. Product-Based Positioning: Highlighting the unique features or qualities of the product.
2. Price-Based Positioning: Emphasizing affordability o
Have you ate something ? Are you still hungry ?
Chicken 🐥. What brand comes first when you heard chicken
That is brand positioning !
Let's get your knowledge to be boosted
Check my podcast for entrepreneurship knowledge in tamil
8 replies4 likes
Sairaj Kadam
Stealth • 18d
Transforming Your Brand Into a Symbol Through Positioning
To make your brand a symbol of trust, value, or excellence, positioning is key. This involves defining your market, differentiating yourself, and articulating your unique place through a Posi
See More
3 replies5 likes
Om
Stealth • 1d
What do y'all think about entering the clothing Market should it be volume based or quality based?
in order to start a brand?
As we can see the sneaker culture in india is growing and expensive sneakers is like a status symbol. Many peoples even buy sneakers in EMI. But there is only few quality indian sneaker brand. So, can we make a global sneaker brand from India?