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““ RISE & FALL OF CAMPA COLA ”” In early days Indian market was fully dominated by American brand coco cola From 1949 - 1970's but under Foreign exchange regulation activity government of India asked coco cola to share thier secret recipe and 60% s

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SHIV DIXIT

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After facing to much compitetion and new entries from national and international players to soft drink market in 1990’s , the popularity of Campa Cola declined In 2000-2001 , its bottling plant and offices in Delhi were closed , In 2009 a small amount of product was still being bottled in the state of Haryana, but the drink was hard to find

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