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The First Indian Brands that Built Nations Branding is not just about products. Itโs about identity. In pre-independence India, a few brands became symbols of pride: Tata: Industrial strength with integrity. Amul: The white revolution in a logo. Parle-G: Simple biscuits that fed a nation. These werenโt just companies. They were movements that shaped how India saw itself. A brand becomes powerful when it stands for something bigger than profit. What does your brand stand for?
Helping Businesses E...ย โขย 6m
Parle-G Didnโt Just Sell BiscuitsโIt Sold Nostalgia. Whatโs Your Brand Selling? Are you investing in branding that lasts or just spending on ads that fade? Letโs build a brand that stands the test of time. Book a 1:1 call today! (Link in bio) #bra
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๐๐ผ๐ ๐ฃ๐ฎ๐ฟ๐น๐ฒ-๐ ๐ฐ๐ผ๐บ๐ฝ๐ฎ๐ป๐ ๐ฏ๐ฒ๐ฐ๐ฎ๐บ๐ฒ ๐๐ผ ๐ฏ๐ถ๐ด ๐ถ๐ป ๐๐ต๐ฒ ๐ฏ๐ถ๐๐ฐ๐๐ถ๐๐ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐ ? Parle-G is a company which earned crores without increasing the price :) Mohanlal Dayal Chauhan established Parle Products in 1929 in Vile Parl
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In this blog, I examine the enduring success of Parle-G, a biscuit brand established in 1939, which has become a household staple in India. The brand's resilience stems from its focus on consumer utility, positioning itself as an affordable source of
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Did you know that logos play a crucial role in branding? From colors to icons, every element symbolizes a brandโs identity! But guess what? Instead of creating unique symbols for their brands, many people are just copying others. If you're new to t
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Ever purchased from brands like Peter England, Allen Solly, Louis Philippe, or Van Heusen? What do they have in common? All are owned by Madura Fashion, a division of the Aditya Birla Group. But why do they sound like foreign brands? Do brands wi
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" Amul: From Farmers to Fridges " Amul isn't just a brand, it's a story! Forget fancy marketing, here's how a group of farmers turned their struggle into a household name: Milk Man Power! In the 1940s, farmers fought unfair prices. Amul, a coopera
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Why will Amul never go for an IPO? Amul, Indiaโs favorite dairy brand, is owned by millions of farmers. Amul exists to support farmers, not to make profits for big investors. Unlike regular companies, Amul is a cooperative, meaning itโs run for th
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How Amul is Quietly Taking Over India's Protein Market 1.Amul has entered the โน6,000 crore protein market with affordable, high-protein buttermilk, lassi, and shakes. Leveraging a trusted dairy brand, Amul has made protein a household essential. If
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Advertisingโs Role in Turning Low-Involvement Products into Big Brands ๐ Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg
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Amul, established in 1946, is Indiaโs leading dairy brand and a pioneering force behind the countryโs White Revolution, transforming India from a milk-deficient nation to the worldโs largest milk producer. Managed by the Gujarat Cooperative Milk Mark
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