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Aditi

Hey I am on Medial • 14h

“Tap. Swipe. Repeat: How Digital Design Shapes Your Behavior Without You Knowing” Behavior sculpting is the subtle art of guiding users to act exactly how you want—one micro-interaction at a time. Apps don’t demand behavior; they shape it. It starts with tiny cues—like color, placement, or urgency (e.g., red notification bubbles). Then comes progressive rewards: users feel good after each small action, encouraging them to take the next. Over time, the app trains you—like a lab experiment—through repetition, feedback, and dopamine. Whether it’s swiping right, clicking “add to cart,” or binge-watching, your actions aren’t accidental. You’re being sculpted—habit by habit, tap by tap.

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