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“Marketing to the Mind: How Neuromarketing Turns Attention Into Action” Neuromarketing is the fusion of neuroscience and marketing, used to understand how consumers’ brains respond to branding, messaging, and design. It bypasses what people say and

The Indian tyre market is divided into international and homegrown brands . Some trust international brands like Bridgestone, Michelin, and Yokohama, while others prefer homegrown names like MRF, Apollo, and Ceat. But which one actually makes more se

Highlights of OPEN AI's Spring update. They are introducing GPT-4o and the highlights are ●Memory and Context The model now includes a "Memory" feature that recalls previous interactions and context, resulting in a more consistent and tailored use

“Why We Buy: Cracking the Code of Consumer Psychology” Consumer psychology is the study of why people buy, blending behavioral science, emotion, and decision-making patterns. It explores how factors like perception, memory, social influence, habits,

“FOMO Marketing: Turning Urgency into Sales” FOMO (Fear of Missing Out) marketing taps into a basic human emotion — the anxiety of missing out on something valuable or exclusive. It’s the reason we rush to buy limited-edition products, join flash sa

Familiar Wins: How Repetition Builds Brand Trust Through the Mere Exposure Effect” The Mere Exposure Effect is a psychological phenomenon where people develop a preference for things simply because they are familiar with them. In business, repeated

I don’t have a fancy tech degree. I didn’t come from a rich family. I’m not backed by some big-name incubator. But I have something most people don’t — An idea so powerful, it’ll shake the way people experience presence. This isn’t just tech. It’s

ChatoGhibli is Live – Turn Conversations into Ghibli-Inspired Art! What if your favorite chats could come to life as heartwarming anime scenes? ChatoGhibli lets you input any conversation — just like a WhatsApp thread — and instantly generates a Ghi

“From Product to Practice: How Brand Rituals Create Emotional Habit Loops” Brand rituals are repeatable actions or habits that customers perform with your brand—often without realizing it. These rituals create emotional bonds and deepen brand loyalt

Inspiring Ads by Clothing Brands: Mastering Emotion & Influence Great clothing ads don’t just sell fabric—they sell identity, aspiration, and belonging. The best brands understand this, turning simple campaigns into cultural moments. 1. Nike – “You