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Only Buziness

Business enthusiasti... • 2m

“Emotion Analytics in Marketing: How AI Decodes Customer Feelings for Smarter Campaigns” Emotion Analytics is the use of AI and data tools to track, interpret, and respond to human emotions in real time. Through facial recognition, voice tone analysis, biometric feedback, and text sentiment scanning, marketers can decode how customers actually feel—not just what they say. This insight powers smarter decisions: testing which ads trigger joy, fear, or frustration, or knowing when a user is emotionally ready to buy. Brands now design experiences that shift emotional states—calming anxious buyers, exciting curious ones. Emotion analytics bridges the gap between behavioral data and human feeling, turning raw emotion into a precision marketing tool that improves engagement, loyalty, and conversion. From Only Buziness

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