Thatmoonemojiguy đ âąÂ 11m
đ§Č Push vs Pull â Why CRED Didnât Chase Customers đ Most startups follow the default playbook: Find a problem â Build a solution â Push it out through marketing, sales, and ads. This is called a push strategy. You identify a pain point and push your product into peopleâs lives, hoping theyâll bite. It works when the problem is urgent, the need is clear, and the buyer is ready. Think food delivery, edtech, or B2B tools. Problem. Solution. Sell. Repeat. But then came CRED and flipped the script. đ They didnât go looking for a mass-market problem. They didnât scream for attention. Instead, they pulled the right people in. They built something beautiful. Something exclusive. Something that whispered, âOnly the top 1% get in.â No one needed CRED. But everyone wanted to be on it. Thatâs the pull strategy. You donât push your way into someoneâs life You create something magnetic, and let curiosity do the work. Push is about solving pain. Pull is about creating desire. Push says âHereâs what Iâve made for you.â Pull says âHereâs what youâre missing out on.â đ So the question is: Are you building a product to solve a problem or to spark an emotion people canât ignore? Both are powerful. Just know which one youâre playing. đđ
Let's build together... âąÂ 1y
CRED isnât chasing mass usersâitâs building a premium financial ecosystem. They are rapidly diversifying. With CRED Cash, CRED Pay, CRED Garage, CRED Escapes, CRED Mint, and CRED Money, is CRED on its way... So CRED gonna be the number 1 Indian s
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All behavior is driven by the desire to solve a problem. Sometimes the problem is that you notice something good and you want to obtain it. Sometimes the problem is that you are experiencing pain and you want to relieve it. Either way, the purpose
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Not every startup needs to change the world. Some just need to solve a real, annoying problem. Uber didnât invent cars. Airbnb didnât invent spare rooms. They just noticed something broken â and made it better. Next time you say, âUgh, this is su
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21 Million. đ We didnât reach here with hype. We didnât reach here with noise. This happened because the problem is real. Creators have been struggling. Viewers have been lost. And Snooze is fixing it â one screen, one story at a time. Investors
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Netflix didnât just beat Blockbusterâthey exploited its biggest weakness. In 2000, Blockbuster made $800M from late fees. Customers hated them. Netflix saw an opportunity. Instead of charging per rental, they launched a $19.99/month unlimited plan.
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CRED Isnât a Rewards App. Itâs a Trojan Horse for Indiaâs Affluent Most think CRED is just about paying credit card bills and earning points. But thatâs just the bait. What CRED is really building is the most powerful gatekeeper for Indiaâs top spe
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Not every startup starts with a pitch. Some start with pain. Weâre building something in silence. Not because we donât have the visionâ But because itâs not time yet. This isnât your typical âAI tool.â Itâs not a productivity hack. Itâs not anothe
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Letâs start a discussion on CRED. What do you think of this startup ? Loss making, super premium product, expensive ipl ads. Whatâs the market like for them ? Is it Just a big bubble startup or something valuable can come out of it. I see that they g
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