The Mastermind • 28d
MARKETING - keep notes while you create a post. 1. Social Currency – People share things that make them look good. A product might not be important itself, but if it adds status or makes someone feel special, they’ll talk about it. 2. Triggers – What reminds people of your product? Attach your brand to common habits or moments so it stays top of mind. Timing matters. 3. Emotion – Strong feelings drive sharing. If your message creates empathy, joy, or inspiration, people are more likely to spread it. 4. Public – If others are using it, people are more likely to follow. Make your product visible and easy to show off or talk about. 5. Practical Value – Give people something useful. Tips, tools, or insights that help them in everyday life will make your brand more valuable. 6. Stories – People remember stories more than facts. Share simple, relatable stories where your product plays a meaningful role.
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