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MARKETING - keep notes while you create a post. 1. Social Currency โ People share things that make them look good. A product might not be important itself, but if it adds status or makes someone feel special, theyโll talk about it. 2. Triggers โ What reminds people of your product? Attach your brand to common habits or moments so it stays top of mind. Timing matters. 3. Emotion โ Strong feelings drive sharing. If your message creates empathy, joy, or inspiration, people are more likely to spread it. 4. Public โ If others are using it, people are more likely to follow. Make your product visible and easy to show off or talk about. 5. Practical Value โ Give people something useful. Tips, tools, or insights that help them in everyday life will make your brand more valuable. 6. Stories โ People remember stories more than facts. Share simple, relatable stories where your product plays a meaningful role.
CHAIRMAN - BITEX IND...ย โขย 1y
๐ DAILY BOOK SUMMARIES ๐ ๐ 12 Lessons from ๐ ๐ฅ Contagious , Buld word of mouth ๐ฅ โจ By Jonah Berger โจ 1. Social Currency โข People share things that make them look good โข To drive word-of-mouth, brands must provide consumers with "social
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Set2Scoreย โขย 1y
๐ฃ๐ฒ๐ฟ๐๐ผ๐ป๐ฎ๐น ๐ฏ๐ฟ๐ฎ๐ป๐ฑ๐ถ๐ป๐ด : A brand that you own is a personal brand. In personal branding, you talk about yourself through different stories in which you literally came out of difficult situations, achieved something big or exceptional, or
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โStories That Convert: How to Turn Emotion Into Action with Narrative Marketingโ High story conversion is the result of using storytelling to drive not just engagement, but action. Itโs where a brand narrative is crafted so well that it moves the au
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โข Brands donโt sell products; they sell emotions. โข Your brand is not what you say it isโitโs what they feel it is. โข Customers donโt buy products; they buy better versions of themselves. โข People remember stories, not features. โข Price gets you cus
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Building Reviv | Ent...ย โขย 1y
The Art of Storytelling in Marketing Storytelling is an ancient art form that has found a modern home in marketing. Hereโs why it's so effective: Emotional Connection: Stories evoke emotions, creating a bond between the brand and the consumer. For
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Marketing Strategist...ย โขย 1y
I used to think it was all about the product. Make something great, and people will come. But Iโve learned that brand perception often matters more than the product itself. How people see your brand influences their buying decisions more than we
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Director & CEO @ Exc...ย โขย 6m
๐ฅ The 5 things no brand coach will tell you about storytelling (but they make or break your business): 1๏ธโฃ Your story isnโt what you tell. Itโs what people retell about you. 2๏ธโฃ The weakest touchpoint (bad email, rude reply) shouts louder than your
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