Founder startupsunio... • 3m
9Revenue Model 1. Delivery Fees: It earns from delivery charges, including a base fee (₹36 per order) and additional fees for small orders or long distances. 2. Ads: Restaurants pay to top search results, they pay for advertising on the platform to enhance visibility, contributing over 70% of Zomato's revenue 3. Subscriptions: Zomato Gold (₹299/month for discounts). 4. Quick Commerce (Blinkit): This segment is growing rapidly, diversifying Zomato’s revenue streams beyond food delivery 5. Platform Fees: Zomato charges a fixed platform fee per order, contributing directly to its revenue. For instance, it collects ₹6 per order as a platform fee. 6. Restaurant Commissions: Zomato takes a commission of 18-25% from partner restaurants on the price of items sold through its platform, which is a significant revenue driver. Source :- https://www.startupsunion.com/blog/startup-stories-3/business-model-of-zomato-28
Mechanical Engineer • 1y
Zomato hikes platform fee for users; pauses these deliveries Zomato hikes platform fee for users; pauses these deliveries Zomato increased platform fee to Rs 5/order in major cities, aiming to enhance earnings. Swiggy charges Rs 5, with some users f
See MoreEntrepreneur | ui&ux... • 1y
Food delivery platform Zomato has increased its platform fee for customers by 25% to Rs 5 per order, effective April 20. The fee increase, applicable in key markets including Delhi, Bengaluru, Mumbai, and Hyderabad, is expected to boost the company's
See MoreHey I am on Medial • 1y
A single rupee and its surprisingly large ripple effect in sensitive markets Zomato's decision to increase the platform fee by just ₹1 from ₹5 to ₹6 per order-has sparked considerable debate, underscoring the price sensitivity of the Indian market.
See MoreOn the way to build ... • 3m
Deepinder Goyal’s Zomato has introduced a 'long distance service fee' for orders placed from restaurants located beyond 4 km, the Economic Times has reported. As per the new pricing structure, customers will be charged Rs 15 by the online food deli
See Moredashcart.co.in • 1y
High delivery fees and now this? 😅 What a wonder this platform fee is! Is this valid or just a way to milk us? 🤔 https://economictimes.indiatimes.com/industry/services/retail/platform-fee-surge-why-swiggy-and-zomato-are-charging-more-and-how-it-af
See MoreTimebank/co-founder ... • 11d
Today, while meeting restaurants to onboard for our platform, we came across something eye-opening. Swiggy & Zomato charge 30–35% commission from restaurants — and that’s not the end. Customers also pay delivery fees, platform fees, and hidden charge
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