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Mixpanel is not very reliable. Use it only for ecommerce and d2c usecases. For large volumes and complex event structures it’s inaacurate af.

With just 15 global companies producing foundational models, it's clear how complex and capital-intensive this field is. The AI boom favors industry giants with resources and tech advantages, while startups refining these models to make money contend

The Hidden Costs of Scaling: What Startups Often Overlook Hey everyone, Let’s chat about scaling. We often get excited about expanding our startups—new customers, new products, and more revenue. But, scaling isn’t just about the big wins; there are

10 Indian Brands That Crush Advertising—Steal Their Playbook India’s marketing scene is brutal—but these brands get it. They don’t just sell products, they sell ideas, emotions, and status. If you’re serious about marketing, study these names obsess

It was great speaking at the Brand Capital, India (part of Benett Coleman & Co Limited (Times Goup)) town hall yesterday morning. 🙌 I spoke about the growing Direct to Consumer (D2C) ecosystem in India, and teams from all over India joined. My top

Most of the D2C brands are either burning funding money or are profitable only with very unique product. Still why people are running to build consumer brands going D2C. Clothing mostly brands without differentiation will die soon when trying to

Biggest D2C brand of premium tea Hi my name is Nishotosh . I am from Assam . I want to make largest premium tea brand of india and then global with all types of tea ... I need a co-founder who can help me in scaling and product manager. Please prov

“Advertisement businesses will only work when the consumer doesn’t know it is an advertisement” - Tech companies have cracked this well. Thought: The reason people didn’t like Facebook is not because of privacy, it’s because consumers had too many t

The Timeless Magic of Studio Ghibli: What Businesses Can Learn from Its Success Studio Ghibli isn’t just an animation powerhouse—it’s a lesson in brand longevity, storytelling, and sustained value creation. Despite being founded in 1985, Ghibli’s f

Hi Medial family 👋 Here is some key lesson for D2C Brands ! Esse tho dekh le kaam se kaam , usse tho dekh nahi paya tuu 👀🤧 1) FIND YOUR NICHE : Don't be afraid to carve out a specific niche within your market. A well-defined target audience all