Shubham Gupta

Skills

Experiences

1. 

   sourceinfi

   Dec 2023 - May 2024

   Marketing Manager
2. 

   Marketing Moves

   Jan 2023 - Dec 2023

   Influencer Marketing Manager
3. 

   Samepinch Media

   Jul 2021 - Feb 2023

   Co-Founder

   Started Samepinch Media, an Influencer Marketing Agency, a business close to my heart. Oversaw all aspects of the agency, from branding and client pitches to devising growth strategies for brands. Collaborated with hundreds of influencers for diverse marketing campaigns. Skillfully negotiated costs and created contracts to ensure successful partnerships. Successfully worked with prominent brands, including Tinder, with MX Takatak (Sharechat) as our largest client. Achieved a remarkable turnover of over 1 crore in the first year. Played a versatile role as a "Jack of All Trades. But wasn't able to make it BIG and got lost like other fishes in the pond.
4. 

   LockTheDeal

   Feb 2021 - May 2021

   Digital Marketing Intern

   I joined an internship to learn about marketing and sales in large B2B businesses. My role encompassed: Conducting in-depth keyword research and implementing link-building strategies to enhance SEO. Optimizing on-page content for improved website performance. Creating and managing Facebook ad campaigns tailored to different target audiences. Actively contributing creative ideas for social media marketing initiatives.
5. 

   Witty Idiots

   May 2020 - Jul 2020

   Social Media Executive

   Managed Social Media Accounts of USA Based Actress, Built Social Media Communities using Organic and Paid Methods for Different Niches.
6. 

   Meta

   Jan 2015 - Sep 2019

   Freelance

   Began working with Facebook Pages out of personal interest. Created and managed a variety of social media pages, including Fanpages and niche-focused ones. Successfully grew multiple pages to 1 million followers each, targeting diverse audiences in places like India and Mexico, using strategies like cross-sharing and Facebook Ads. Emphasized the importance of consistent, high-quality content. Turned page traffic into income by partnering with networks like Viral9 (Wittyfeed). Launched and worked on viral content website to maximize earnings through platforms such as AdSense and other Native Ads Networks. Attracted significant daily traffic via Facebook ads and sold Traffic to notable news outlets like Dainik Jagran.

Education

1. 

   Amity University

   Jan 2018 - Jan 2020

   BCA - Bachelor of Computer Application

   Web/Multimedia Management and Webmaster