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Chirag

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&OTHERSย โ€ขย 6d

33 VCs said no. Twitter called them a copy-paste brand. But Mokobara stayed focusedโ€”on product, on brand, and on belief. I recently watched โ€œThe BarberShop with Shantanuโ€, the founders and Sauce.vcโ€™s Manu Chandra shared the story behind the noise. They didnโ€™t start Mokobara to ride a D2C trend. They built what they couldnโ€™t findโ€”a luggage brand theyโ€™d be proud to carry. Despite 33 rejections in Series B, they didnโ€™t chase validation. They doubled down on design IPs, offline experience, and premium storytelling. While the internet trolled, their customers kept buying. And thenโ€ฆ Diljit Dosanjh signed onโ€”not as a celebrity, but as a believer. Manu said it best: โ€œWe didnโ€™t invest in luggage. We invested in obsession.โ€ This isnโ€™t just a brand story. Itโ€™s a reminder: if you truly love what youโ€™re building, the right people will find youโ€”even after 33 noโ€™s. Believe > Trend. Always.

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