Passionate about Pos... • 5m
Mokobara landed in a controversy when people started claiming that they manufacture their bags in china and their designs are copied too. But how Mokobara dealt with it is pretty insane! For context, it all started when someone posted screenshots comparing random Chinese bags with Mokobara’s designs, and this created quite a storm on social media. Soon, several influencers picked up this story and started questioning the whole situation. Some customers said they lost their faith in Mokobara, while some others defended Mokobara saying that it might have been Chinese manufacturers who copied the Mokobara’s designs instead! But what’s most interesting in this entire episode is how Mokobara responded to it. To prove the point that they weren’t copying Chinese designs, they launched a fresh new collection and literally said “Creating originals worth imitating”. They even trolled all their trollers by offering a 10% discount coupon code called ‘WHITELABEL10’. And this is insane, because you very rarely see brands take on such controversies head-on. Most brands either keep quiet, or try to dodge the situation altogether. So, it’s quite bold and unique of Mokobara to do this.
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Bangkok went from being a normal city to the tourism capital of the world, with 30M tourists visitng thailand every year, Infact today tourism contributes to 20 to 25% of their GDP In early 2000's Thailand was stuck in their own problems with asia
See MoreFounder-Hexpertify.c... • 1y
“IKEA’s Royal Sleepover” WEIRD Marketing Strategy #13 It all started on Facebook, a group was created ‘I Wanna Have a Sleepover in IKEA’ and the number of members joined were 10K,IKEA Selected 100 lucky people to spend the night in their showrooms.
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Viral Marketing Strategy - 6 IWC SCHAFFHAUSEN is the luxury watch company with the valuation of 12.5 billion dollars. In early day's IWC is not so popular most of the people thinks that their watch are bad in looks and designs so his marketing tea
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