Director & CEO @ Exc...ย โขย 4m
Decoding Unit Economics for Early-Stage Startups Unit economics is your startupโs compass. It tells you if scaling will make you richโor broke. Hereโs how to decode it, step by step: 1. Define a Unit: This could be a customer, order, or subscriptionโwhatever drives revenue. 2. Calculate CAC (Customer Acquisition Cost): Total sales & marketing spend รท new customers acquired. 3. Determine LTV (Customer Lifetime Value): Average revenue per user ร gross margin ร customer lifespan. 4. Find Contribution Margin: Revenue per unit โ variable costs. 5. Analyze Payback Period: How long does it take to recover your CAC? 6. Benchmark Your Ratios: Aim for LTV:CAC > 3 and CAC payback < 12 months. Insight: Great unit economics donโt guarantee product-market fit, but bad ones guarantee cash burn. Nail this earlyโitโs how you turn experiments into scalable, fundable businesses. Early signals matter. Watch them closely. Scale only when the unit math works.
Director & CEO @ Exc...ย โขย 4m
Mastering Unit Economics Unit economics isnโt just a metricโitโs your startupโs financial DNA. It reveals whether each customer adds value or drains cash. Hereโs how to build your unit economics from scratch: 1. Define Your Economic Unit What drives
See MoreFounder startupsunio...ย โขย 4m
โ Must for Business Students ๐ฅ10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Val
See MoreDirector & CEO @ Exc...ย โขย 3m
Unlock the secrets of startup success with our comprehensive guide on Decoding Unit Economics! In this video, we break down the critical components that can determine the fate of your early-stage venture. Learn how to define your unit, calculate Cust
See MoreFounder startupsunio...ย โขย 4m
๐ฅ10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Value (LTV) 8. Churn Rate 9. Unit
See Moremysterious guyย โขย 4m
CAC vs LTV โ The Unit Economics Every Founder Must Know Youโre getting users. Youโre spending on ads. But is your startup actually making money per customer? If your CAC is higher than your LTV, youโre not building a business โ youโre burning cash.
See MoreDirector & CEO @ Exc...ย โขย 3m
Pivoting -When do the numbers tell you it's time to drastically re-evaluate your startup's core business model?" Financial Red Flags: Consistently Negative Unit Economics: Losing money on every sale with no clear path to profit? Your Customer Acquis
See MoreI am > I was .ย โขย 17d
Day 13 of my 30-day Business & Entrepreneurship series . Building and testing your product is one thing โ but knowing if your business is healthy is another. Thatโs where metrics like CAC, LTV, Churn, and Retention come in. ๐ Hereโs the breakdown
See MoreDirector & CEO @ Exc...ย โขย 5m
Crucial KPIs for founders, from inception to exit: Pre-Seed: Validate your idea! Focus on Problem-Solution Fit (qualitative user interviews, early sign-ups). Seed: Prove initial traction. Track Customer Acquisition Cost (CAC), Conversion Rates, and
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