Believe me, it’s not... • 3m
I ordered from Burger King🍔 and noticed the Veeba sauce that comes with it. Didn't know Veeba had a B2B 'Food Service' segment —turns out, this was their first offering. Veeba operates in two verticals - a) B2B 🍽️ → 'Veeba Food Service' (~8-10% of revenues) – Supplies condiments to Domino’s, Burger King, Chaayos, Theobroma, Taj, and more. b) B2C🛒 → Sells ketchup, mayo, dips, spreads, and six more product categories for home use. From raising a $1.6 M seed in Dec '12, Veeba is now present across 700+ cities, posting strong growth and recording its first profit⤵️ FY24: ₹820.7 Cr revenue (+48%) | ₹28.8 Cr profit. Here's a rough look at India's sauce market - ⏭️Viraj Bahl gave an interesting insight → When top QSRs like Burger King, Domino's, and McDonald's introduce new foods, consumers try to replicate the flavor at home — acts as key growth driver in the non-ketchup segment.
Keen Learner and Exp... • 1y
Viraj Bahl started Veeba foods in 2015 with the aim of providing high-quality condiments and sauces to fast food chains. Veeba initially focus in B2B segment to avoid the high competition and price war of the retail market. But its big break came wh
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Faad Network • 8m
Did not get a single order for 1.5 years and runs a 2000 CR sauce brand today. 1. At 15, Viraj Bahl wanted to join the family food packaging business, Fun Foods. But his dad gave him a clear condition—Earn enough livelihood to care for their four-m
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Faad Network • 3m
Went to IIT, Left JP Morgan and built an 8300 CR company. 1. After graduating from IIT Kharagpur, Pranav Goel began as an analyst at JP Morgan. Starting as a US equity research team member meant shifting his base from Gurugram to Mumbai. While booki
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