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Apple sells → Trends, not phones. Ferrari sells → Status, not cars. Nike sells → Motivation, not shoes. Disney sells → Memories, not movies. Amazon sells → Convenience, not products. McDonald’s sells → Happiness, not burgers. Sell the emotion and not

If shoes clothes etc can have their own brand store, why are daily consumables always sold in a super market format competing with each other and the store owned brands? How about building a brand that sells all necessary daily consumables under its

Personal identity has become even more important than ever since the 21st century. Edward de Bono advised marketers that we should pay more attention to the Unique Buying State (UBS) instead of the Unique Selling Point (USP). We want to be part of

NIKE almost never show their products in their marketing campaign , they sell commodity a shoe that anybody can make in this world , YET when you think about them you NEVER think about shoes instead you think about sucess of great athletes and thats

Inspiring Ads by Clothing Brands: Mastering Emotion & Influence Great clothing ads don’t just sell fabric—they sell identity, aspiration, and belonging. The best brands understand this, turning simple campaigns into cultural moments. 1. Nike – “You

If You Just, Sell $1 Product to One Billion People, You will become a Billionaire !!! It's Simple 📈 🚀

Guys did you agree some luxury brands don't sell products they sell emotions.

What is the current best product that we can sell in drop shipping

“Who’s the Hero: Your Product or Your Customer?” The concepts of “Product as Hero” and “Customer as Hero” shape how brands tell their stories. In the “Product as Hero” approach, the product is the star — solving problems with innovation and performan

Zappos – “Selling Shoes… Without Any Inventory” Tony Hsieh wanted to sell shoes online — people laughed. He didn’t even own stock at first. He just photographed shoes at stores, listed them online, and went back to buy them if anyone ordered. It wo