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Blinkit has introduced buying with EMI on Blinkit! EMI options will be applicable on all orders above ₹2,999 (except orders that contain gold and silver coins) We believe this will improve affordability and enable better financial planning for our

Zepto Expands with New ‘SuperSaver’ Service: Aiming to Win the Quick Commerce Race Zepto, known for its 10-minute grocery deliveries, is now expanding its offerings with the launch of SuperSaver. This new service, currently available in Bengaluru, t

“More Than a Brand: How Tribalism Turns Luxury Buyers into Lifelong Believers” Brand Tribalism is the psychological pull where consumers align with a brand not just for its products—but to belong to an exclusive identity group. In luxury branding,

I need your views on this. Yesterday I along with my friends went to a nearby mall at evening around 7pm, there is full rain except 6:30pm to 8pm , there we bought a pizza. The minimum price of the pizza is 199 and our order no is 79 and I saw ther

Everyone thought Bezos was insane in 2005... When he gave away unlimited free shipping. Now, Amazon's "free shipping" makes more money than Snapchat and Airbnb combined. Here's how Amazon quietly created the most genius business model ever: The y

Zomato hikes platform fee for users; pauses these deliveries Zomato hikes platform fee for users; pauses these deliveries Zomato increased platform fee to Rs 5/order in major cities, aiming to enhance earnings. Swiggy charges Rs 5, with some users f

Day 2 of The Indian Startup War Stories: Zomato vs. Swiggy – The Food Delivery Bloodbath This wasn’t just a fight for orders. It was a war for who controls how India eats. Two giants, Zomato and Swiggy, turned food delivery into an addiction. But b

᠅ Founder Tip: If users don’t pay, it’s not always about pricing Founders often think: “Maybe ₹99 is too much. Let me try ₹49.” But the problem usually isn’t price—it’s perceived value. Here’s how to figure it out: 1. People pay when the pain is r

This is how America is literally selling its blood to make money. In 2023, the US made a staggering $37 billion from blood plasma exports. Yes, more than it made from exporting coal or gold. Why? Because plasma, which makes up about 50% of your b

𝗜𝗻 𝗜𝗻𝗱𝗶𝗮, 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗱𝗼𝗻’𝘁 𝘀𝗲𝗹𝗹 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀. 𝐓𝐡𝐞𝐲 𝐬𝐞𝐥𝐥 𝐡𝐚𝐛𝐢𝐭𝐬. 𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝘁𝗿𝘂𝘁𝗵 𝗻𝗼𝗯𝗼𝗱𝘆 𝘁𝗮𝗹𝗸𝘀 𝗮𝗯𝗼𝘂𝘁: In India — → Selling a product is easy. → Becoming a habit is hard. But th