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How Beyond Snack Made Banana Chips Sexy & Scalable Brand: Beyond Snack Founded: 2020 Founder: Manas Madhu HQ: Kerala, India --- The Problem ❌ Banana chips = oily, inconsistent, unbranded street snack No standardized quality or hygiene Zero inn

How 🍧 Skippi Ice Pops Revived 90s Nostalgia and Froze a Fortune! Brand: Skippi Ice Pops Founded: 2020 Founders: Ravi & Anuja Kabra HQ: Hyderabad, India --- The Problem ❌ Ice pops = full of artificial colors & unsafe chemicals No pan-India bran

Hey everyone, we're from Palakkad, Kerala, producing delicious banana and tapioca chips in five flavors. Our chips are packed using a nitrogen multi-packaging model (chain model) to ensure freshness. We use cold-pressed coconut oil for frying, making

Advertising’s Role in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg

Why FMCG Excites Me at 16 Tech startups get all the headlines, but FMCG touches something bigger: every home, every day. Think about it -Milk, biscuits, snacks, soaps-- billions of transactions daily A 20 rupee sachet can create more impact than a

Frooti Forever: The Childhood Drink That Grew Into a ₹1000+ Crore Icon Launched in 1985 by Parle Agro, Frooti wasn’t just a mango drink, it was a category disruptor. Packaged in an innovative Tetra Pak, Frooti became India’s first ready-to-drink man

I’m Tapas Das, founder of Bforbox Packaging, a jewellery packaging box manufacturing company based in India. Over the past two years, we’ve built a strong foundation with a complete in-house manufacturing setup. So far, we’ve proudly served B2B whole

Did you know that Tata has entered the energy drinks market? It seems they quietly launched their new energy drink back in 2023, and I only found out when I spotted their ad on the back cover of a car on my way home today! Their energy drink comes in

यह रहा एक अच्छा और प्रभावशाली इंग्लिश में फंडिंग पिच का एक ड्राफ्ट, जिसमें आप एक साल में 100 करोड़ रुपये (यानि लगभग $12+ मिलियन) की कंपनी बनाने के अपने विज़न को पेश कर सकते हैं: --- Funding Pitch for Snack Brand Subject: Seeking Investment to Bui

The Role of Advertising in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Str