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Thatmoonemojiguy

A guy with lot's of ...ย โ€ขย 1m

Frooti Forever: The Childhood Drink That Grew Into a โ‚น1000+ Crore Icon Launched in 1985 by Parle Agro, Frooti wasnโ€™t just a mango drink, it was a category disruptor. Packaged in an innovative Tetra Pak, Frooti became Indiaโ€™s first ready-to-drink mango beverage, combining convenience, hygiene, and flavor at an affordable price Targeting school kids and families, the brandโ€™s โ€œMango Frooti, Fresh and Juicyโ€ jingle became an iconic slogan embedding itself in pop culture. Its portable packaging and juicy taste made it a must-have in lunchboxes and train journeys across the country. Frootiโ€™s branding evolved with time from cartoons in the 90s to cool, minimalist ads with celebrities like Alia Bhatt and Shah RukhKhan Despite competition from giants like Maaza and Slice, Frooti maintained its stronghold through smart pricing, mass distribution and emotional appeal. What started as a simple mango drink is now a โ‚น1000+ crore brand proving that innovation plus nostalgia equals lasting success๐ŸŒ

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