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How š§ Skippi Ice Pops Revived 90s Nostalgia and Froze a Fortune! Brand: Skippi Ice Pops Founded: 2020 Founders: Ravi & Anuja Kabra HQ: Hyderabad, India --- The Problem ā Ice pops = full of artificial colors & unsafe chemicals No pan-India brand for this nostalgic 90s treat Parents wanted safer options for their kids --- The Solution ā Skippi reimagined ice pops for the new generation: 100% natural flavors & colors Zero preservatives, gluten-free, vegan-friendly 6+ fruity flavors ā mango, cola, raspberry & more! --- Secret Sauce Hit the nostalgia nerve among 90s kids Viral appeal among Gen Z + health-conscious parents Smart packaging = freeze-at-home, no cold chain needed! --- Big Win š First FMCG brand to get ALL 5 SHARKS on Shark Tank India Sales jumped 40x within months of the episode 20,000+ retail outlets across India Expanded to UAE, Nepal & more --- Marketing Gold ⨠Rode the Shark Tank hype wave perfectly Instagram-friendly product + kids = visual gold Focused on playfulness + health + nostalgia --- Takeaway for Founders When you mix emotion + innovation in a forgotten category, you create a viral winner.
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Hello here's a case study of innovative D2C brand. Case Study: Skippi Ice Pops ā Shark Tank India Sensation. Background: Founded by entrepreneurs Anuja and Ravi, Skippi Ice Pops blends Indian flavors with ice pops, inspired by childhood snacks. Su
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šš¼š ššøš¶š½š½š¶ š»š®šššæš®š¹ š¶š°š² š½š¼š½š š½šæš¼š±šš°šš šÆš²š°š®šŗš² šš¼ š½š¼š½šš¹š®šæ š®šŗš¼š»š“ šøš¶š±š ? Founded in April 2021, based in Hyderabad, India Indiaās first brand of 100% natural ice popsicles Founded by Ravi Kabra an
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PRATHAM Reviews - 2 Shark Tank India S1 best to worst :From Ice Pops to Virtual Flops ⢠Most Of us would agree that the best deal in S1 was Skippi Ice Pops. They didnāt just sell frozen treats; they sold childhood memories in a ā¹1 crore deal for 15
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How š Snitch Made Menās Fashion Viral on Instagram! Brand: Snitch Founded: 2019 (pivoted to D2C in 2020) Founder: Siddharth Dungarwal HQ: Bengaluru, India --- The Problem ā Menās fashion = boring, limited, outdated styles No trendy, affordable
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"How Go Zero is Melting the Competition: A Guilt-Free Disruption in Indiaās Ice Cream Market" ⢠This is Part of Our Series: Disruptive Brands Changing the Game in India 1. Go-to-Market Strategy: Launched in 2022 by Kiran Shah, Go Zero identified a
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Home-grown mango drink Maaza crossed $1 billionšµ in sales in India in 2024. Maaza was launched in 1976 in India and was acquired by Coca-Cola in 1993. Maaza is now the companyās third billion dollar brand, after Thums Up and Sprite. But in my op
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Meet the man who started with Rs 13,000 and built an 8000 CR Ice Cream brand. 1. RG Chandramogan was born near the firecracker town of Sivakasi. Although known for matchboxes, his life was in darkness. His father could not run a small provisional s
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How a Small Regional Ice Cream Brand Built a ā¹233 Crore Empire š In a market dominated by multinational giants, Hangyo Ice Creams grew revenue by 50% to reach Rs 233 crore in FY23 while increasing profits nine-fold to Rs 5.8 crore. ⢠Started in 19
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Pasandam is a startup spice brand from Jodhpur, Rajasthan, offering a premium range of organic, traditionally-made spices. Each product under the Pasandam label is carefully crafted to ensure purity and health, with no added flavors or preservatives.
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