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CA Jasmeet Singh
In God We Trust, The...ย โขย 5m
How ๐ Snitch Made Menโs Fashion Viral on Instagram! Brand: Snitch Founded: 2019 (pivoted to D2C in 2020) Founder: Siddharth Dungarwal HQ: Bengaluru, India --- The Problem โ Menโs fashion = boring, limited, outdated styles No trendy, affordable options Fast fashion was focused mostly on women --- The Solution โ Snitch launched bold, fast-fashion for modern Indian men: Fresh drops every week Streetwear + partywear + casuals Targeted Gen Z & Millennials who care about style --- Secret Sauce Viral Instagram reels, memes & model-led content Own manufacturing = speed + control Focused on fit, trends & fashion that pops! --- Big Win ๐ 100+ crore revenue in under 3 years 50%+ customers from Tier 2 & 3 cities Featured on Shark Tank Season 2 โ and turned down all offers! --- Marketing Gold โจ Instagram-first strategy Relatable, aesthetic content โ massive shareability Used models who looked like real people, not just celebs --- Takeaway for Founders If your audience lives on Instagram, build your brand like a creator, not a company.
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