𝗛𝗼𝘄 𝘀𝗸𝗶𝗽𝗽𝗶 𝗻𝗮𝘁𝘂𝗿𝗮𝗹 𝗶𝗰𝗲 𝗽𝗼𝗽𝘀 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗯𝗲𝗰𝗮𝗺𝗲 𝘀𝗼 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝗮𝗺𝗼𝗻𝗴 𝗸𝗶𝗱𝘀 ? Founded in April 2021, based in Hyderabad, India India’s first brand of 100% natural ice popsicles Founded by Ravi Kabra and Anuja Kabra Offers natural, preservative-free ice pops made with RO water Flavors include raspberry, mango twist, orange, cola, bubblegum, lemon, etc. Ice pops can be stored at room temperature and frozen before use Available in 20,000+ retail outlets across India Targeting expansion to 55,000 outlets by end of FY 2024-25 Available online on Amazon, Flipkart, BigBasket, Zepto, Swiggy Instamart, etc. Featured on Shark Tank India Season 1 Secured investment of ₹1.2 crore for 18% equity All 6 sharks invested, making it one of the rare all-shark deals Revenue increased 40x after Shark Tank appearance Monthly sales grew to ₹2 – ₹2.8 crore FY 2023-24 revenue: ₹30 crore Target FY 2024-25 revenue: ₹100 crore Raised ₹10 crore in Pre-Series A funding Funding co-led by Hyderabad Angel Network, Venture Catalysts, and others Fund allocation: 40% for branding and marketing, 30% for working capital, 20% for new product development, 10% for leadership hiring Exporting to UAE, Kuwait, Qatar, Canada, New Zealand, Fiji, etc. Launched “Skippi Freezer Bikes” (electric freezer bikes for mobile sales) Entered new product segments like cream rolls and cornsticks Exploring franchise model using freezer bikes to reach local markets. Follow me vishakha Jangir for more such insights.
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