𝗚𝗼 𝗭𝗲𝗿𝗼 : 𝗔𝗻 𝗶𝗰𝗲𝗰𝗿𝗲𝗮𝗺 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝘂𝗴𝗮𝗿 ): Founded in 2022 by Kiran Shah, leveraging his family's 50-year legacy in the ice cream industry. Offers zero-sugar ice creams with 50% fewer calories than traditional options, using a proprietary sugar replacement blend. Provides over 30 flavors across 8 categories, with Belgian dark chocolate being the top-seller. Secured ₹1 crore investment for 1.5% equity from Aman Gupta on Shark Tank India Season 4. Holds a 30-40% share in India's growing guilt-free ice cream segment. Targets the ₹30,000 crore Indian ice cream market, focusing on the mid-range segment. Achieved net revenue growth from ₹2.5 crore in FY 2022-23 to ₹11.1 crore in FY 2023-24. Projects revenue of ₹33 crore for FY 2024-25, having already reached ₹15 crore. Plans to improve contribution margin from -5% in FY 2025 to +5% during peak summer months. Aims to reduce EBITDA losses and achieve break-even in the coming months. Generates over 70% of sales through quick commerce platforms, meeting modern consumer demands. Expanded to 16 cities with over 125 dark stores, demonstrating rapid scalability. Raised $1.5 million in a pre-Series A funding round in June 2024, backed by multiple investors. Focuses on balancing indulgence with wellness, aiming to create a legacy of guilt-free desserts Follow me vishakha Jangir for more such business insights.
Download the medial app to read full posts, comements and news.